Skip to main content

"Failure" of a Modi campaign: 51% Gujarat men tobacco addicts, higher than 14 states

A tobacco retail shop in a Gujarat town
By Rajiv Shah
While the Gujarat government may claim to have decided to begin a “tobacco free Gujarat” campaign in 2011 when Prime Minister Narendra Modi was the state chief minister, yet, latest available data suggest that as many as 51.4 per cent of men and seven per cent of women in the state use any form of tobacco – it can be smoking cigarettes, bidis, cigars pipes, or hookas, chewing pan masalas with or without tobacco, use of gutkha or pan masala with tobacco, or use of khaini or snuff.
What is worse, data show, while the percentage of those using tobacco has come down, Gujarat has faltered in the fight against tobacco vis-à-vis other states. However, compared to other states, the effort to free its population from tobacco addiction has clearly not been as effective.
Indeed, the National Family Health Survey (NFHS) data for 2015-16, released a year ago, suggest that 51 per cent of men and seven per cent of women in the age group 15-49 “use some form of tobacco”, which is the seventh highest among 21 major Indian states. However, while a decade earlier, the percentage of men using tobacco was higher (60.2 per cent), NFHS data for 2005-06 show, Gujarat placed the nine highest among major Indian states.
Similarly, if in 2005-06, Gujarat had the ninth highest percentage of women using tobacco, the state has “improved” its position to seventh a decade later, despite the fact that fewer percentage of females “use” tobacco now. If in 2005-06, 8.4 women were addicted to tobacco in some form, in 2015-16 it is down to 7.6 per cent.
Referring to Gujarat, the NFHS report for 2015-6 says, “Men are much more likely to use gutkha or paan masala with tobacco (34%) than to use other types of tobacco.”
It adds, “Among men, the use of any form of tobacco is higher in rural areas than in urban areas with gutkha or paan masala with tobacco, followed by bidis, being especially popular in rural areas. Half of the men who smoke cigarettes or bidis smoked 10 or more cigarettes or bidis in the past 24 hours.”
Making an almost similar observation, the NFHS report for 2005-06 says, “Women and men who use tobacco are most likely to chew tobacco in the form of paan masala, gutkha, or other tobacco. Among men who use tobacco, smoking cigarettes or bidis is also quite common. Tobacco use is more common in rural areas than in urban areas.”
The six states where a higher proportion men are using tobacco than Gujarat (51.4 per cent), as of 2015-16, are: Assam 63.9 per cent, Madhya Pradesh 59.5 per cent, West Bengal 58.8 per cent, Odisha 55.9, Chhattisgarh 55.2, and Uttar Pradesh 53 per cent.
A decade earlier, the nine states where a higher percentage of men used tobacco Gujarat (60.2 per cent) were: Assam 72.4 per cent, West Bengal 70.2 per cent, Odisha 68.8 per cent, Chhattisgarh 68.6 per cent, Madhya Pradesh 68.5 per cent, Bihar 66.5 per cent, Uttar Pradesh, 64.3 per cent, Jharkhand 61.7 per cent, and Rajasthan 60.4 per cent.
Similarly, as for women, Gujarat’s 7.4 per cent of women are found to have used tobacco in 2015-16, as against a higher percentage of six other states: Chhattisgarh 21.6 per cent, Assam 19.7 per cent, Odisha 17.3 per cent, Madhya Pradesh 10.4 per cent, West Bengal 8.7 per cent, and Uttar Pradesh 7.6 per cent.
In 2005-06, Gujarat’s 8.4 per cent women used tobacco, and the nine states with a higher percentage of women using tobacco were: Odisha 31.4 per cent, Chhattisgarh 25.2 per cent, Assam 23.2 per cent, Madhya Pradesh 16 per cent, West Bengal 15.6 per cent, Uttar Pradesh 12.1 per cent, Jharkhand 11.6 per cent, and Maharashtra 10.5 per cent.
What is of equal significance is, the percentage of men and women using tobacco in Gujarat is much higher than the all-India average. Thus, In 2015-16, the gap was about six per cent for men: In Gujarat, 51.4 per cent men used tobacco, as against the all-India average of 44.8 per cent. 
As for women, thought the gap is less than one per cent (Gujarat 7.4 per cent, as against India 6.8 per cent), what is of no less significant is, Gujarat women’s average was 8.4 per cent, lower than the national average (10.8 per cent).
There is also a rural-urban difference in the use of tobacco. Thus, if in 2015-16, 5.2 per cent urban women use “any form of tobacco”, in rural areas it is 9.1 per cent. Things are not very different for men: 46 per cent men in urban areas as against 56.2 per cent in rural areas.
The situation has failed to improve via-a-vis the country as a whole the state government decided to form five mobile flying squads with mobile vans, consisting of a police inspector and a health functionary, to take action against the use of tobacco in spots near places where the consumption of tobacco is prohibited, such as schools, educational institutions, public places, etc.
While money might have been spent on campaigns to make Gujarat tobacco free, NGOs say, the campaign has been ineffective and confined itself to exhorting people on formal occasions for this and not proceed with the required commitment.

Comments

Uma Sheth said…
Modi continues to be popular in spite of so many negative reports. Let us see what the election results tell us.

TRENDING

Countrywide protest by gig workers puts spotlight on algorithmic exploitation

By A Representative   A nationwide protest led largely by women gig and platform workers was held across several states on February 3, with the Gig & Platform Service Workers Union (GIPSWU) claiming the mobilisation as a success and a strong assertion of workers’ rights against what it described as widespread exploitation by digital platform companies. Demonstrations took place in Delhi, Rajasthan, Karnataka, Maharashtra and other states, covering major cities including New Delhi, Jaipur, Bengaluru and Mumbai, along with multiple districts across the country.

Swami Vivekananda's views on caste and sexuality were 'painfully' regressive

By Bhaskar Sur* Swami Vivekananda now belongs more to the modern Hindu mythology than reality. It makes a daunting job to discover the real human being who knew unemployment, humiliation of losing a teaching job for 'incompetence', longed in vain for the bliss of a happy conjugal life only to suffer the consequent frustration.

Budget 2026 focuses on pharma and medical tourism, overlooks public health needs: JSAI

By A Representative   Jan Swasthya Abhiyan India (JSAI) has criticised the Union Budget 2026, stating that it overlooks core public health needs while prioritising the pharmaceutical industry, private healthcare, medical tourism, public-private partnerships, and exports related to AYUSH systems. In a press note issued from New Delhi, the public health network said that primary healthcare services and public health infrastructure continue to remain underfunded despite repeated policy assurances.

'Gandhi Talks': Cinema that dares to be quiet, where music, image and silence speak

By Vikas Meshram   In today’s digital age, where reels and short videos dominate attention spans, watching a silent film for over two hours feels almost like an act of resistance. Directed by Kishor Pandurang Belekar, “Gandhi Talks” is a bold cinematic experiment that turns silence into language and wordlessness into a powerful storytelling device. The film is not mere entertainment; it is an experience that pushes the viewer inward, compelling reflection on life, values, and society.

Penpa Tsering’s leadership and record under scrutiny amidst Tibetan exile elections

By Tseten Lhundup*  Within the Tibetan exile community, Penpa Tsering is often described as having risen through grassroots engagement. Born in 1967, he comes from an ordinary Tibetan family, pursued higher education at Delhi University in India, and went on to serve as Speaker of the Tibetan Parliament-in-Exile from 2008 to 2016. In 2021, he was elected Sikyong of the Central Tibetan Administration (CTA), becoming the second democratically elected political leader of the administration after Lobsang Sangay. 

When compassion turns lethal: Euthanasia and the fear of becoming a burden

By Deepika   A 55-year-old acquaintance passed away recently after a long battle with cancer. Why so many people are dying relatively young is a question being raised in several forums, and that debate is best reserved for another day. This individual was kept on a ventilator for nearly five months, after which the doctors and the family finally decided to let go. The cost of keeping a person on life support for such extended periods is enormous. Yet families continue to spend vast sums even when the chances of survival are minimal. Life, we are told, is precious, and nature itself strives to protect and sustain it.

Report exposes human rights gaps in India's $36 billion garment export industry

By Jag Jivan   A new report sheds light on the urgent human rights challenges within India’s vast textile and garment industry, as global regulations increasingly demand corporate accountability in supply chains. Titled “Beneath the Seams,” the study reveals that despite the sector employing over 45 million people, systemic issues of poverty wages, unfair purchasing practices, and the exclusion of workers from decision-making persist, leaving millions vulnerable.

When resistance became administrative: How I learned to stop romanticising the labour movement

By Rohit Chauhan*   On my first day at a labour rights NGO, I was given a monthly sales target: sixty memberships. Not sixty workers to organise, not sixty conversations about exploitation, not sixty political discussions. Sixty conversions. I remember staring at the whiteboard, wondering whether I had mistakenly walked into a multi-level marketing office instead of a trade union. The language was corporate, the urgency managerial, and the tone unmistakably transactional. It was my formal introduction to a strange truth I would slowly learn: in contemporary India, even rebellion runs on performance metrics.

Silencing the university: How fear is replacing debate in academic India

By Sunil Kyumar*  “Republic Day is a powerful symbol of our freedom, Constitution, and democratic values. This festival gives us renewed energy and inspiration to move forward together with the resolve of nation-building”, said Prime Minister Narendra Modi on January 26, 2026. On this occasion, the Prime Minister also shared a Sanskrit subhashita— “Paratantryābhibhūtasya deśasyābhyudayaḥ kutaḥ. Ataḥ svātantryamāptavyaṁ aikyaṁ svātantryasādhanam.”